Preparing the process of entering new foreign markets and developing foreign sales: international possibilities of the company; how to quickly analyze and understand foreign markets; taking advantage of cultural differences to succeed in sales; where to find information about foreign markets, competitors and customers; Winning foreign partners in new conditions: product strategy; product adaptation to new segments and market conditions; how to check prices and compare yourself to foreign competition; distribution strategy How to win in foreign negotiations and defend the price in export sales: how to build my negotiating power in international business; skilful use of negotiation tactics and defense against manipulation; effective ways of closing the sales process and finalizing negotiations How to secure international transactions and finance exports in difficult times: security in foreign trade; what mistakes to avoid in export contracts